Edoardo Binda Zane opens by challenging the common assumption that effective decision-making requires gathering complete, perfect information before proceeding, arguing instead that most real-world decisions must and can be made effectively with incomplete information.

Why this reframe matters:

• Waiting for perfect information before deciding often means waiting indefinitely, since complete certainty is rarely genuinely available for significant decisions
• Effective decision-making frameworks acknowledge and work productively with inherent uncertainty, rather than treating it as an obstacle to be eliminated before deciding
• This reframe provides the foundation for the book's subsequent practical decision-making frameworks designed specifically for uncertain conditions

This opening establishes the book's practical orientation toward real-world decision-making under genuine uncertainty, rather than idealized decision-making assuming perfect information.