Playing to Win
A.G. Lafley, Roger L. Martin
A former P&G CEO and a strategy scholar present strategy as a sequence of interconnected choices, centered on a company's aspiration, where to play, and how to win.
Key takeaways
- Strategy as a Cascade of Choices
- Where to Play
- How to Win
- Core Capabilities and Management Systems
- The Strategy Logic Flow Diagnostic
- Testing Your Own Strategic Cascade
Action checklist
- Write down where you'll play and how you'll win for one current initiative
Final takeaway
Articulate your organization's current "where to play" and "how to win" choices explicitly, and test whether they genuinely reinforce each other — Lafley and Martin's consistent argument throughout the book, grounded in Lafley's own practical experience implementing this framework at scale during his Procter & Gamble tenure, is that this kind of explicit articulation and coherence-testing across the complete strategic cascade represents the actual mark of sound strategic choice, distinct from merely having separately reasonable answers to strategy's individual component questions.
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